There’s far too much content being produced by every man and his dog...sorry Jack (my cat). Worst still, with the increased use of AI there is a “sameness” problem as well. So much content now sounds the same with meaningless words and phrases. As people become...

I wish someone had told me how many silly faces I pull when I speak! I was gobsmacked when I saw the photos from a presentation I did recently….every single one with a daft expression! But, the feedback to the talk I delivered on "The Power of Storytelling” and...

My next podcast has been published! If you can spare 35 minute and 31 seconds…. have a listen and watch. I go into the power of storytelling, the strength of working collaboratively and of course having fun creating great campaigns! I’m hugely grateful to Ana for...

That’s exactly what multi-award winning Seema Dalvi will be doing during our amazing International Women’s Day event on Saturday 7th March in Poulton-Le-Fylde. I’ll be interviewing Seema in a fireside chat where she’ll be telling us her story, going from maths...

One of the things I discovered towards the end of last year was my voice… and I mean my true voice, which resonates so much with the Miles Davies phrase, “Sometimes it takes a long time to sound like yourself” Since then, I’ve been on a mission to express that...

Neuroscience studies show that when we hear a story, our brain doesn't just listen – it lives it. The motor, sensory and emotional regions of our brain are activated as if we are experiencing the event itself. How cool is that! Imagine a gripping article you’re...

I had the pleasure of doing exactly that very recently in London, and it was such a joy. I love: 😊 Being with good friends 😊 Watching thought provoking and emotional live performances 😊 I loved seeing Hedda at The Orange Tree Theatre in Richmond, set in post-war...

I dived in with both feet and delivered a guest session to MBA students focussing on entrepreneurship,  in their "Enterprise, Innovation and New Venture Creation” module at the University of Lancashire. It was one and a half hours long! That’s a long time to talk,...

It’s easy to think you have to do everything. But it’s far braver to only do a few things and to do them consistently well. I’m a great believer that successful marketing is built on consistency, repetition and focussing on only a handful of activities. That...

I always remember feeling so special as a little girl that I got to celebrate two Christmases every year. I have to admit, I still have that exact same feeling now. For me, Diwali and Christmas are all about joy, fun, laughter, celebrating with those you love and...

But repetition is so important for getting your message across… so how do you retain interest whilst constantly repeating yourself? Well, you make your messages fun, interesting and simple with the same underlying core message. That way, what you are trying to say...

As with most people it was such a tough decision, particularly after having the safety net of a salary for so many years and with the added responsibility of children and a mortgage. There were so many triggers that led me to the decision to go freelance,, but I...

Did you know that people forget 50% of all new information within a day and 90% of all information within a week? So, if you want to make an impact on your audience, whether it’s at an event or any other platform, you have to make it memorable! I recently watched...

As a little girl I could get lost in books and magazines for hours. On one occasion when I was really quite young, I decided I would lighten my hair. I was so engrossed in my magazine that I forgot to keep an eye on the time. Much to my horror…. My hair turned...

Yet another line from the fabulous Sir John Hegarty. I think he’s fast becoming one of my heroes! “Why make a personal, rather than a science-informed choice? Simply because it allows for serendipity, imperfection and subjectivity. It enables us to avoid perfection...