I love this line from the amazing Sir John Hegarty.
“If you can make them laugh, you can probably make them buy”
So simple, yet so true!
When people are amused they are more open to you and you can build rapport with them.
It’s also useful if something goes wrong and you need them on your side. If you’ve built a relationship with them and shown them you are human and fun, you’re more likely to persuade them to stick with you, even if you hit a sticky patch.
So how good are you at using humour?
Would you like me to create humorous and engaging content for your website, social media posts, adverts or articles?
Contact me on 07970 754432 and we can discuss creating fun content to bring your product/service to life!